Modernize Your Sales &
Marketing For Today’s Customers

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Training, coaching, and community to attract your ideal customers, shift the focus from price to value, and stand out from the competition – all with integrity.
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  • “Our team found Ian to be engaging and thought provoking. His message about value selling resonates and can be implemented with relative ease across our supply chain.”
    — Mark Zacur, Vice President and General Manager
  • Before:

    $100 million plateau 3 consecutive years

    After:

    $600 million < 6 years

    Before:

    $14 million to $17 million in 3 years

    After:

    $17 million to $109 million in 3 years

    Before:

    Avg. Sale $240k | 9+ month cycle

    After:

    Several >$1MM+ sales | <5 month cycle

    “Since embracing Same Side Selling, we’ve seen dramatic growth, have delivered tangible results for our clients, and have landed on the INC 5000 four consecutive years.”

    — Colin Eagen,  Colin Eagen - E Group,  E Group

    “Our people generally don’t like the idea of selling, but they love solving problems. Ian helped us make that mindset shift away from selling and into solving problems. That shift helped us focus on the problems we solve really well and engaged everyone in the company in solving those problems for clients and prospects – it unlocked a ton of potential in our people and the firm overall.”

    — Jeff Gallimore,  Jeff Gallimore - Excella Consulting,  Excella Consulting

    “... Our company has more than doubled in size by following the Same Side Selling Method... Ian’s insights help us retain clients, sell based on value vs. price, and demonstrate the impact of our creative work for our clients. I am a massive fan.”

    — Raman Sehgal,  Raman Sehgal - Ramarketing,  Ramarketing
  • “Our team found Ian to be engaging and thought provoking. His message about value selling resonates and can be implemented with relative ease across our supply chain.”
    — Mark Zacur, Vice President and General Manager

Before:

$100 million plateau 3 consecutive years

After:

$600 million < 6 years

Before:

$14 million to $17 million in 3 years

After:

$17 million to $109 million in 3 years

Before:

Avg. Sale $240k | 9+ month cycle

After:

Several >$1MM+ sales | <5 month cycle

“Since embracing Same Side Selling, we’ve seen dramatic growth, have delivered tangible results for our clients, and have landed on the INC 5000 four consecutive years.”

— Colin Eagen,  Colin Eagen - E Group,  E Group

“Our people generally don’t like the idea of selling, but they love solving problems. Ian helped us make that mindset shift away from selling and into solving problems. That shift helped us focus on the problems we solve really well and engaged everyone in the company in solving those problems for clients and prospects – it unlocked a ton of potential in our people and the firm overall.”

— Jeff Gallimore,  Jeff Gallimore - Excella Consulting,  Excella Consulting

“... Our company has more than doubled in size by following the Same Side Selling Method... Ian’s insights help us retain clients, sell based on value vs. price, and demonstrate the impact of our creative work for our clients. I am a massive fan.”

— Raman Sehgal,  Raman Sehgal - Ramarketing,  Ramarketing

Who is Ian Altman?

B2B Keynote Speaker

Organizations call on Ian to build an integrity-based culture of growth. Ian tailors his programs to fit the goals of the attendees with a modern approach to sales and marketing. 
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Strategic Advisor

Companies engage with Ian to modernize their sales and marketing to align with how buyers make decisions, earn the role of trusted advisor, and dramatically grow revenue. Discover how Ian’s strategic guidance can help your organization.
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DISCOVER MORE WITH IAN

Same Side Selling Podcast

Ian Altman hosts the Same Side Selling podcast on YouTube, and anywhere you get your favorite podcasts. The Same Side Selling podcast features sales and business topics. Ian interviews some of the brightest minds who share proven methods to help YOU achieve success and grow revenue with integrity. Tune-in for inspiration, entertainment, and especially actionable takeaway messages that drive remarkable results.
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Same Side Selling Book

Same Side Selling gives practical steps to break through sales barriers and turn confrontation into cooperation. Sellers that implement the Same Side Selling approach will be seen as a valuable resource, not a predatory peddler.
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SAME SIDE SELLING IMMERSION PROGRAMS

Based on years of hands-on experience, we've discovered a formula for sales education that drives results. I'll give you and your team the skills, practical exercises, and hands-on support to sharpen focus and discover how to grow revenue with integrity. Based on the proven Same Side Selling principles that have helped many companies accelerate their growth, this immersion program is designed to build a future-proof culture of selling.
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B2B organizations call on Ian Altman when they want to accelerate revenue growth with integrity.
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