Modernize Your Sales & Marketing For Today’s Customers


The Same Side Selling Academy provides the training, coaching, and community to empower you to attract your ideal customers, shift the focus from price to value, and stand out from the competition – all with integrity.
Who is Ian Altman?
B2B Keynote Speaker
Organizations call on Ian to inspire audiences with a modern approach to sales and marketing. Ian grew the value of his own companies from zero to over $1 billion and now uses that experience to communicate insights that set organizations on the path to success. Find Out More
Strategic Advisor
Companies engage with Ian to modernize their sales and marketing to align with how buyers make decisions, earn the role of trusted advisor, and dramatically grow revenue. Discover how Ian’s strategic guidance can help your organization. Find Out More
Discover & Learn with Ian
Make The Sales Process Easier & More Productive

Same Side Selling Podcast
B2B selling expert, Ian Altman hosts the Same Side Selling podcast. Organizations rely on Ian to modernize their sales approach to achieve business growth. Ian draws on his experience as a former CEO of two decades to help people and organizations dramatically grow revenue. The Same Side Selling podcast features sales and business topics, as well as insight from industry leaders with proven success. Ian interviews some of the brightest minds who share proven methods to help YOU achieve success and grow revenue with integrity. Tune-in for inspiration, entertainment, and especially actionable takeaway messages that can drive remarkable results.

Same Side Selling Book
Same Side Selling gives practical steps to break through sales barriers and turn confrontation into cooperation. Sellers that implement the Same Side Selling approach will be seen as a valuable resource, not a predatory peddler.